Systemic Storytelling

Stories are how we make sense of the world around us. From the delivery room to the Board rooms, it is stories that shape our lives, expand our consciousness, create our memories and develop our intellect.

Man - let me offer you a definition - is the storytelling animal. Wherever he goes he wants to leave behind not a chaotic wake, not an empty space, but the comforting buoys and trail signs of stories. He has to keep on making them up. As a as there’s a story, it’s all right.
— Graham Swift

Systemic Storytelling is the art of listening to and expressing the voice of the system. We are all part of systems: family, teams, business, global brands. Systems have number of defined characteristics.

  1. A system has a clear boundary

  2. It is a collection of relationships; all parts constantly influence each other. Visible and invisible

  3. Systems are focused on survival and balance

  4. Any system moves to organise itself

  5. The individual interest is subordinate to the collective interest

Using tools like Deep Democracy, Third Entity, unfolding signals and Lego Serious Play, I listen to the voice of the system and bring that to life in a clear narrative. Not an off the shelf story but a clear narrative routed in your system, who you are, what you aspire to be and all the complexity surrounding that.